How we do DIY PR here at Nightire HQ
We were so pleased when the go-to DIY PR site PROntheGO got in touch with us recently to garner some insight into the Nightire PR strategy. PR, for those of you not too in the know when it comes to marketing-speak, is short for public relations, which at the end of the day, is all about reputation - the result of what you do, what you say and what others say about you.